Gourmet Market, the supermarket brand of The Mall Group, aims to add 1-2 branches each year. The company aims to focus more on creating a personalised shopping experience for customers by installing smart shopping carts from Trollee.
Ploychompoo Umphuj, President of Supermarket Product Management, The Mall Group Company said, “We are the first supermarket in Thailand to bring innovative smart shopping carts under the concept of Shopping Made Easy at Once, meeting the needs of quick and convenient finding of products that you want to buy. Customers have access to various promotions and prices within one cart.”
For in-store shopping, Gourmet Market plans to launch the Gourmet Market Smart Cart on 12 December 2024 from Trollee at Siam Paragon, Emporium and EmQuartier, expanding to The Mall Lifestyle Stores in 2025.
Gourmet Market has 17 stores located in Bangkok, Nonthaburi, Prachuap Khiri Khan and Nakhon Ratchasima. In-store staff training and trials are underway prior to public launch in December.
*Trollee是泰國高端超市擴張的關鍵組成部分*
The Mall Group旗下超市品牌Gourmet Market,目標每年新增1-2家分店。該公司的目標是透過安裝 Trollee 的智慧購物車,更加專注於為客戶創造個人化的購物體驗。
The Mall Group Company 超市產品管理總裁 Ploychompoo Umfuj 表示:*我們是泰國第一家在 Shopping Made Easy at Once 理念下推出創新智慧購物車的超市*,滿足快速、便捷地查找商品的需求。客戶可以在一輛購物車中獲得各種促銷活動和價格。
對於店內購物,Gourmet Market 計劃於 2024 年 12 月 12 日在* Siam Paragon、Emporium 和 EmQuartier 從 Trollee 推出 Gourmet Market 智慧購物車,並於 2025 年擴展到 The Mall Lifestyle Stores。*
Gourmet Market 在曼谷、暖武里府、班武里府和呵叻府擁有 17 家商店。*在 12 月公開推出之前,店內員工培訓和試用正在進行中。*